The Ticking Time Bomb at the NYT

Katie Feola reports on the New York Times:

https://fittoprintfilm.files.wordpress.com/2011/04/6a00d8341bfa1853ef0120a768de21970b-250wi.jpg?w=250

Thanks to a flurry of stop-gap grabs for capital, the New York Times Company has emerged from the recession with enough cash to disprove predictions of its imminent demise. But a few real-estate maneuvers and a sizable loan won’t be enough to save the world’s leading newspaper if it can’t convince readers to pay for news online.

When it convenes its annual meeting on April 27, the Times will have some good news to report. The company ended 2009 with only $36.5 million in cash. A year later, it has $400 million.

Continue reading:

http://www.adweek.com/news/press/analysts-new-york-times-paywall-must-pay-130703

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