Joe Mullin reports on two ex-Google employees who attempted to create “NYT For A Nickle”:
Calvin Young and his partner Noah Ready-Campbell (pictured at left) left Google (NSDQ: GOOG) two months ago to start Minno, a company dedicated to reviving the idea of micropayments as a way to monetize content on the web. This weekend, the two men hatched a plan to grab some much-needed attention for Minno, using the New York Times’ new paywall as the target. How did it work out for them? Young says it took all of about an hour for The New York Times to threaten him with a lawsuit. An NYT spokeswoman confirmed that a company lawyer did ask for the site to be taken down, but said there was no threat of litigation.